The Ad Age Web Video Report

November 21, 2008
Stay on top of the news and stay ahead of the game—sign up for e-mail newsletters now!

'REDEARTH88' Fan Base Takes Off

"REDEARTH88," a young video blogger a la "LonelyGirl15," is developing a strong following. Her series began last July, but it's her latest videos that are really drawing viewers, NewTeeVee says. Her last six clips released since December 2007 have been viewed over 1 million times combined. If the series seems familiar, there should be no surprise. REDEARTH88's creator, Glenn Rubenstein, was also part of the LonelyGirl15 team.
-Sergio Ibarra



Stay on top of the news and stay ahead of the game—sign up for e-mail newsletters now!